Building commercial competency within technical organisations looking to play in the corporate B2B space.
Encompassing all those activities that are required to launch a software product beyond the development of a codebase.
Building an effective risk management competency incorporating the identification and mitigation of
project risk, resulting in less failed projects and rework. Central to this is the minimization of work
in progress to create "quiet" projects.
Building effective, repeatable sales engines and removing unintended barriers to sales.
This is to directly address the reality that many organisations fail to move beyond a "boom or bust" approach,
typically predicated on a super salesperson.
Building engaging products that deliver business value based on a clear understanding of the product lifecycle.
Typically products are architected for the end point as opposed to the here and now, resulting in increased costs
without associated value - waste.